Jira Product Discovery

Capture ideas, prioritise strategically, and align product decisions with enterprise outcomes using Jira Product Discovery.

Overview

Jira Product Discovery is Atlassian’s dedicated tool for managing product ideas and turning unstructured feedback into prioritised, strategic initiatives

JPD is a smarter way to manage ideas, validate opportunities, and bring strategy to life

Built for product managers but valuable to stakeholders across the business, it helps organisations visualise opportunity pipelines, apply evidence-based prioritisation, and align investment with impact.

At Great Minds Consulting, we help enterprise and product teams deploy Jira Product Discovery as a core part of their product operating model. We integrate it with Jira Software, Confluence, and AI tooling to support strategic planning, backlog refinement, and portfolio-level visibility—ensuring the right ideas don’t just get logged, but get actioned.

Capabilities

Structure innovation, accelerate alignment, and make product strategy measurable and actionable

We configure Jira Product Discovery to support your strategic planning, validation workflows, and cross-functional decision-making processes.

Idea capture and opportunity scoring

Standardise how ideas are submitted, enriched, and prioritised using structured forms, voting, and evidence tagging. We help you move beyond backlogs full of noise to pipelines filled with signal.

Custom views for strategy, effort, and impact

We build tailored views and dashboards that let product leaders and stakeholders evaluate initiatives by effort, value, customer impact, and strategic alignment—all in real time.

AI-powered insight and enrichment

We integrate JPD with AI models to assist in opportunity triage, pattern recognition across feedback sources, and enrichment of ideas with context from Confluence, Jira, and customer systems.

Integration into Jira delivery workflows

Turn validated opportunities into fully scoped Jira Software issues and epics—seamlessly linking discovery and delivery without losing context or intent.

Products

Jira Product Discovery integrated with the tools your teams already use

We ensure Jira Product Discovery connects to the rest of your tech stack, including Jira Software, Confluence, Salesforce, customer feedback tools, and data platforms.

As a multi-vendor consultancy, we understand the role JPD plays within a larger product and customer ecosystem—and we make those connections seamless, secure, and scalable.

Atlassian Consulting

Supercharge your team’s productivity, streamline your workflow, and maximise the potential of Atlassian tools.

Atlassian Implementation

Unleash the potential of collaboration with Atlassian product experts that deliver best practice implementation on time and on budget.

Atlassian Migration

Navigate your migration with precision and unlock a more scalable, intelligent Atlassian environment.

Atlassian Support

Support that understands your platform, your priorities, and your pace.

People

Product strategists and Atlassian experts who know how to turn ideas into execution

Our team includes Atlassian-certified consultants and product operations advisors who’ve built and scaled product teams inside enterprises.

We understand the workflows behind good product decision-making—and how to embed those directly into your Jira environment. Great Minds brings deep experience designing discovery frameworks that connect teams, streamline feedback, and support repeatable, strategic product development at scale.

Johanna Gil Beleno

Project Manager

Matthew Romanello

Senior Consultant

Haris Tariq

Head of Partnerships

Simone Nunziante

Head of Professional Services

Alex Patrulescu

Senior Consultant

Kon Betpeara

Chief Financial Officer (CFO)

Case Studies

See how enterprises use Jira Product Discovery to validate faster and prioritise with confidence

Our clients use JPD to capture distributed feedback, align product roadmaps to business goals, and reduce time spent debating priorities.

We’ve helped teams launch structured discovery workflows that connect directly into their delivery model—turning ideas into investment. Explore how Great Minds helped product leaders move from scattered spreadsheets to evidence-based, collaborative decision-making using Jira Product Discovery.

Modernising creative storage and operations for a global retailer

Enabling global brand consistency through enterprise Digital Asset Management.

Critical ICT infrastructure upgrades for Tzannes Architects

ICT transformation allowing Tzannes to enjoy a flexible, resilient, and highly scalable IT infrastructure..

Montgomery launches global equities investment funds

Supporting the launch of two new global equity funds with targeted strategy and marketing technology execution.

Helping Canon connect with their Australian SMB audience

The Canon content hub, named Canon Fast Business (now, Business Insights) became a go-to resource for Australian SMBs..

Engaging business & IT professionals in over 14 markets and 7 different languages

The Think Progress site, launched in the UK on 16th July 2014, was expanded across 14 different countries in EMEA by the end of the fiscal year..

APAC Email Marketing Campaign to bolster Web Threat Report

APAC Email Marketing Campaign to bolster Web Threat Report.

Our Insights

Strategy doesn’t fail from a lack of ideas. It fails from a lack of clarity on which ideas matter.

We help product and technology leaders turn Jira Product Discovery into a system that surfaces real opportunities—not just tasks.

With the right structure, integrations, and AI support, JPD becomes a strategic asset that aligns product planning with business value. Great Minds provides the frameworks, workflows, and platform expertise to make that alignment real—and repeatable.