Overview
Business platforms that work together
Most organisations now run their operations on several cloud platforms: a CRM for customers, an ERP for finance and stock, a PIM and a DAM for product content, a service desk, a work management tool and a website platform. Each is usually chosen and implemented on its own, by its own team or partner. The problems show up between them: customer details re-keyed from one system to the next, product data maintained twice, and reports that don't agree.
Great Minds is a Sydney-based systems integrator: the integrator for the gaps between platforms. We select, implement and migrate each platform, and we design how they share data from the start, with an agreed owner for customers, products, orders and assets, so a new platform doesn't become another island.
Great Minds is an Atlassian Silver Solution Partner, with Atlassian's Cloud Migration Delivery and Service Management Sales accreditations, and a Klaviyo Gold Advisor. We also deliver and connect Salesforce, Microsoft Dynamics 365, Adobe Experience Cloud, Akeneo, Bynder and Shopify Plus. Each platform area below has its own page.
Capabilities
Platform services
Eight platform areas, each with what's included, how we deliver it and the Australian rules that apply. Most programs touch two or three, which is why we design the connections between them as part of the work.
01Customer relationship management (CRM)CRM selection, Salesforce and Dynamics 365 implementation, data migration and integration with ERP, marketing and service tools.Explore →
02Enterprise resource planning (ERP)ERP selection, Dynamics 365 implementation, data migration and integration with CRM, payroll, ecommerce and reporting.Explore →
03Customer data platform (CDP)Choosing and implementing a CDP, with identity rules, consent and activation designed so profiles reach every channel.Explore →
04Product information management (PIM)Product data models, Akeneo implementation, supplier onboarding and integration with ERP, DAM and the channels you sell through.Explore →
05Digital Asset Management (DAM)DAM selection, Adobe AEM Assets and Bynder implementation, asset migration, metadata and integration.Explore →
06Digital experience platforms (DXP)Choosing and building the platform behind your websites and apps: content, personalisation, accessibility and the data behind them.Explore →
07Enterprise service management (ESM)IT, HR, facilities and finance service desks on Jira Service Management, with ITSM practices and integrations.Explore →
08Enterprise work management (EWM)Intake, planning, automation and reporting across teams on Jira, Confluence and Rovo, plus Adobe Workfront.Explore →How we deliver
How we approach a platform program
Before choosing anything, we map the processes the platform must support and every system it must connect to, with an owner for each.
Shortlists, scripted demonstrations using your own scenarios and a five-year cost comparison, rather than feature checklists.
Configuration, data migration and integrations built together, so the platform is connected on day one. AI agents do much of the repetitive build and mapping work; our consultants own the design and sign off every change.
Training, documentation and hypercare, then managed support from us or a clean hand-over to your team.
Australian considerations
What to check for any platform in Australia
Hosting differs by platform, product and plan. Some platforms offer Australian hosting regions, some keep supporting services or AI processing elsewhere, and some host offshore. Under APP 8 of the Privacy Act you need to take reasonable steps to protect personal information before it's disclosed overseas, so confirm the hosting region for every platform and add-on in the contract. Each platform page notes what applies to that platform.
For APRA-regulated entities, a SaaS platform that supports a critical operation may be a material service provider under CPS 230, with the contract, risk assessment and register requirements that brings, and its security controls fall within CPS 234.
Costs are easier to compare in Australian dollars. Microsoft publishes Australian-dollar list prices for Dynamics 365, and Great Minds invoices Atlassian licences in AUD; our guide to Atlassian licensing in Australia explains how that works.
FAQ
Platform questions
Should we buy one vendor's suite or choose best-of-breed platforms?
A suite reduces the number of integrations and vendors to manage; best-of-breed platforms fit each team's needs more closely. Most organisations end up with a mix. The deciding question is usually how much integration you're prepared to own, which is why we design integration alongside platform choice rather than after it.
Which platform should own our customer and product data?
Usually the CRM owns customer relationships, the ERP owns billing and stock, the PIM owns product content and the DAM owns media. What matters is that each field has one owner and the integrations respect it. Our single customer view and data integration work sets this out.
Can you take over a platform another partner implemented?
Yes. We start with a review of the configuration, customisations, integrations and documentation, then agree what to keep, fix or retire before taking on support or new work.
How do you connect platforms to each other?
With each platform's own APIs and connectors where they fit, an integration platform such as n8n where it helps, and custom code where neither will do. Our Integration Hub has the patterns we start from.
Do you resell platform licences?
For Atlassian, yes: Great Minds supplies Atlassian Cloud licences invoiced in Australian dollars. For other platforms we work with the licensing arrangement you have, and help you size licences to what you actually use.
People
Platform consultants, solution architects and integration engineers
Our team works across CRM, ERP, product and customer data, digital assets, digital experience and service management. Consultants own the design and stay accountable for each platform and the connections between them, with AI agents taking on repetitive build and mapping work under their review.
Case studies
Recent work from across the firm.
One asset library for APAC, EMEA and North AmericaModernising creative storage and operations for a global retailerEnabling global brand consistency through enterprise Digital Asset Management
4x faster campaign execution, 1M+ contacts migratedSalesforce Marketing Cloud to Klaviyo migration with 1M+ email marketing recipientsUnlocking personalised growth at scale through Klaviyo implementation and data migration
Servers virtualised for a resilient, scalable office networkCritical ICT infrastructure upgrades for Tzannes ArchitectsICT transformation allowing Tzannes to enjoy a flexible, resilient, and highly scalable IT infrastructure.Insights
Guides to business platforms
Atlassian Data Center to Cloud: the Australian migration guideAtlassian Data Center goes read-only on 28 March 2029. Key dates, Australian data residency, CPS 230 and privacy checks, and a migration plan.
Automated decisions and the Privacy Act: what changes on 10 December 2026From 10 December 2026, privacy policies must disclose automated decisions that significantly affect people.
Atlassian licensing in Australia: buy, renew and pay in AUDPlans and Collections, Rovo credits and usage billing, USD invoicing and GST, overspend and a renewal checklist.