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Einstein AI

Enhance customer intelligence and automate smarter decisions with Salesforce Einstein AI across your entire CRM ecosystem
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Overview

Salesforce Einstein brings predictive insights, automation, and AI-powered personalisation directly into your CRM, helping businesses understand customers better, respond faster, and act smarter

From sales forecasting to service recommendations, Einstein AI turns your data into decisions—streamlining workflows, improving customer experiences, and boosting business performance.

Great Minds Consulting specialises in implementing and optimising Einstein AI across Salesforce Sales Cloud, Service Cloud, and Marketing Cloud. We tailor intelligent features to your business, integrating predictive models, automated insights, and workflow triggers into your daily operations. As a multi-platform consultancy, we also connect Einstein with external tools for richer, cross-platform intelligence and decision-making.

Capabilities

As a multi-vendor consultancy, Great Minds can integrate Einstein with Adobe, Microsoft, and other systems to enrich your analytics and decision automation.

From shaping your business strategy to implementing cutting-edge technology and executing impactful marketing, we provide end-to-end solutions that drive efficiency, growth, and competitive advantage.

Predictive sales intelligence

Einstein helps you forecast more accurately, prioritise high-converting leads, and uncover next best actions—automating sales decisions that drive growth.

AI-driven customer service

Empower agents with smart recommendations, automated case classification, and predictive routing to improve response times and customer satisfaction.

Personalised marketing automation

Einstein boosts marketing performance with AI-powered content recommendations, optimal send time predictions, and intelligent segmentation.

Cross-platform intelligence

Connect Einstein with non-Salesforce platforms to unify data and extend AI-driven insights across your entire enterprise ecosystem.

Partnerships

Extend Einstein’s impact with integrated platforms and multi-vendor expertise

Great Minds Consulting delivers Einstein-powered solutions that go beyond Salesforce.

We integrate CRM intelligence with platforms like Adobe Experience Cloud, Microsoft 365, and Google Workspace—unlocking unified data, deeper insights, and more personalised customer journeys. Our unique strength lies in designing systems where Einstein AI enhances not just one platform, but your entire technology stack.

Revolutionise your enterprise with Agentic AI solutions designed for intelligent automation and decision-making.
By harnessing advanced algorithms, machine learning models, and cutting-edge technologies, Generative Artificial Intelligence (AI) enables you to generate new content, ideas, and solutions tailored to your specific needs.

People

Salesforce-certified consultants with deep AI and automation experience

Our team brings together certified Salesforce experts, AI strategists, and automation specialists who understand how to align Einstein capabilities to business goals.

From initial configuration to continuous optimisation, we help you unlock the full value of Einstein AI.

We also bring cross-cloud and multi-vendor experience, ensuring your Einstein implementation doesn’t sit in a silo but becomes part of a larger, integrated system that supports smarter, faster decisions across your organisation.

Case Studies

Einstein in action: real-world results from AI-powered CRM transformation

Explore how we’ve helped sales, service, and marketing teams achieve higher conversion, faster support, and better engagement using Einstein AI.

From lead scoring to intelligent case routing, our case studies show measurable improvements in performance and customer outcomes. Whether you’re new to Einstein or looking to scale its use across multiple clouds, Great Minds helps you do it right—with speed, strategy, and precision.

Our Insights

AI-powered CRM: strategies, best practices, and what’s next for Salesforce Einstein

Keep up with the latest in Salesforce AI—from use cases and release updates to integration tips and change management strategies.

Our insights help leaders embed intelligence into daily operations, enabling smarter work across sales, service, and marketing. Great Minds Consulting shares practical, enterprise-focused advice that helps you go beyond automation—and into transformation.