Adobe Marketo Engage

Automate personalised marketing journeys, align sales and marketing, and drive measurable engagement with Adobe Marketo Engage.

Overview

Deliver personalisation at scale and build smarter customer journeys with Adobe Marketo Engage

Marketo Engage is Adobe’s leading marketing automation platform for building, managing, and optimising lead generation and customer engagement at scale.

It empowers marketers to orchestrate multi-channel campaigns, score and nurture leads, and align with sales teams to drive conversion across the entire buyer journey.

At Great Minds Consulting, we help mid-market and enterprise clients implement and optimise Adobe Marketo Engage for real-world performance. From marketing operations and segmentation strategy to platform integration and campaign automation, we ensure Marketo becomes a core growth engine in your marketing stack—tailored to your audience, objectives, and tech ecosystem.

Capabilities

Drive engagement, automate complexity, and align teams with a unified marketing automation platform

We tailor Marketo Engage to your marketing workflows, sales processes, and tech integrations—ensuring scalability, speed to market, and ROI.

Multi-channel campaign automation

Design and launch email, web, social, and paid media campaigns with coordinated logic and behavioural triggers that drive engagement across the funnel.

Lead nurturing and scoring

Implement customised lead scoring models, automated nurturing programs, and real-time routing rules to ensure sales gets qualified leads at the right time.

Segmentation and personalisation

Use behaviour, demographics, and engagement data to segment audiences and deliver tailored experiences through dynamic content and cross-channel messaging.

CRM and platform integrations

Connect Marketo Engage with Salesforce, Microsoft Dynamics, Adobe Analytics, and third-party systems for seamless data flow and reporting across teams.

Case Studies

Our strategic partnerships help us accelerate speed to value by reducing poor interoperability among their applications

Our Insights

Proprietary data, expert analysis and thought provoking points of view for leaders seeking long-lasting, resilient growth