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info@greatminds.consulting
T: 1300 733 822

Customer Acquisition

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Identifying and targeting potential customers is crucial to an organisation's long-term success

In order to be effective, a customer acquisition strategy should be tailored to the specific target market and business goals of the company.

01.

Customer Life Cycle Management

We help business leaders understand the different stages that a customer goes through

We start from initial awareness of a product or service all the way to post-purchase evaluation. Helping you understand your customer’s life cycle also identifies the key factors that influence a customer’s decision to purchase and to create targeted and effective marketing campaigns to reach potential customers at each stage.

02.

Demand Generation

Drive awareness and interest in your product or service by identifying potential prospects based on behavioural data and guiding them through a nurturing process.
03.

Account Based Marketing (ABM)

Helping B2B organisations to drive revenue growth and profit through effective ABM strategies.

Account-based marketing (ABM) strategy is a targeted approach to business-to-business (B2B) marketing that focuses on specific, high-value accounts. This approach is different from traditional broad-based marketing, as it aims to create customized, highly-targeted campaigns that address the specific needs and pain points of the target accounts.

Our Work

Case Studies

We present the following case studies that exemplify the type of solutions and services we are providing across our customer base.

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Our team work closely with you to deeply understand your challenges and find how we can leave you feeling protected, or better equipped to drive change, and make a significant positive impact on the world around you. Ready to get started? Fill in a few details and we’ll get in touch with you as soon as possible.
What we do

Frequently Asked Questions

We have put together a list of frequently asked questions below, should you not find the answer to your question please contact us.

Salesforce CRM implementation for Hong Kong law firm

In the fast-paced world of legal services, efficiency, accuracy, and client satisfaction are paramount. This case study delves into the transformative journey of a…

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Global Appliance Manufacturer

Assisting a global kitchen appliance manufacturer achieve increased levels of efficiency.

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Cyber Security review for Australian Asset Manager

With a looming risk of a cyber security breach due to ad-hoc infrastructure upgrades due to strong growth, this asset manager needed a clear…

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May 1, 2021

WCAG compliance for eCommerce giant

Web Accessibility is now propelling this eCommerce giant’s website digital capabilities.

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