Marketo certified consultants

Platform Solutions

Marketo platform consulting that ensures strategic alignment

• Marketo Audit

  Our marketing automation audits are typically performed pre-initial engagement or on a yearly basis. It is designed to ensure best practice utilisation of Marketo to serve strategic and commercial business needs.

• Marketo Implementation

  Enterprise Marketing Automation implementations require strategic planning and execution. Great Minds provide a comprehensive consulting service for the implementation of Marketo into medium to large organisations.

• Marketo Migration

  Legacy systems often hold back organisations from delivering on strategy and RoI. We help organisations justify migrations, discover productivity gains and provide full-scale migration to Marketo.

Approach

Marketo Implementation approach

• Plan

  Plan the implementation of Marketo by firstly understanding your target audience, the type of campaigns and channels that will be used and who will be involved in the decision making and execution of campaigns.

• Implement

  Implement the technical setup including all email and landing page template designs and integration and testing with CRM systems like Salesforce.

• Train

  Training all staff on Marketo best practice methodology ensuring that staff are doing more with fewer resources and performing at their most efficient and productive levels.

• Measure

  Creating impact by measuring campaign effectiveness in order to make optimal decisions on where to spend marketing dollars and understanding how it impacts the business bottom line.